Bring products, services & ideas to market.
Shape the strategy, story and launch so customers understand the value and sales teams are ready to sell it.
I help companies turn growth priorities into programs that get launched, adopted and measured.
I step in when an important initiative needs senior strategy and hands-on execution. I connect marketing, go-to-market, partnerships, sales enablement and AI to move the work from idea to impact.
Senior strategy and hands-on execution across three areas where companies need momentum.
Shape the strategy, story and launch so customers understand the value and sales teams are ready to sell it.
Create demand and pipeline by connecting the right audiences, channels, content, partners and sales activity.
Make AI useful in day-to-day sales and marketing through practical workflows, automation, training and adoption.
Take Rubi™ from concept to market in two weeks while shaping the strategy from the beginning and preparing every customer-facing team for launch.
Led strategy through launch in two weeks, aligning Sales, CSMs, CSRs and Operations with the story, tools and support needed to bring Rubi™ to market.
Build repeatable demand across multiple technology, managed services and partner priorities, each with different audiences, offers and sales motions.
Built an integrated demand and pipeline engine across campaigns, content, events, partners and sales, aligned around the same buyers and revenue goals.
Turn AI into practical workflows that sales and marketing teams can actually use and adopt.
Built practical AI workflows and reusable tools that made research, prospecting, reporting, competitive intelligence and content faster for sales and marketing.
My background spans product and services marketing, growth, partnerships, sales and AI adoption. I’ve worked from the customer and sales side through to owning growth strategy, launches, partner programs and cross-functional implementation.
Full experience on LinkedIn ↗Tell me what needs to move. I can help shape the strategy and get the work into market.